What is ASA Advanced?
Apple Search Ads Advanced is Apple’s self-serve UI for keywords, campaigns, and bids. “Basic” is simplified. Most subscription apps outgrow Basic quickly and need Advanced—or an API tool on top of it.
When you need more than the UI
- 4-campaign structure per app
- Bulk negatives and keyword edits
- Profit caps enforced on every bid change
- RevenueCat overlay for decisions
- Dry-run automation
That is the gap Subvra fills—Advanced structure + RevenueCat math without manual spreadsheet ops.